Graphic & marketing designer based in Singapore.
Specialising in brand identity, campaign design, and social content that connects.
Design second
Stories people relate to
Thoughtful design
Informs, engages, and inspires
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I have taken up courses on graphic design to expand my experience in multimedia communications and have done many types of practices as well, including photography, design, and podcasting. Having studied in Australia offered me a different perspective on societal and customary norms that affect individuals and society at large.
My design process consists of a 3-step approach: Research, Execute and Design (RED):
(R)esearch and collate the information needed to complete the tasks
(E)xecute a design plan and a preliminary design
(D)esign and formalise the end product